Truck, yeah. Atmel Corporation is an American-based designer and manufacturer of semiconductors (acquired by Microchip in 2016). For nearly 10 years, IDzyne and Atmel partnered on a number of internal and external brand programs, including sales conferences, trade shows, employee events, and product roadshows.
- Spotlight: Atmel Tech on Tour Semi Truck
- Multi-city mobile trade show
- IDzyne outfitted a semi-truck and trailer with demo stations, custom furniture/finishings, and graphics to evangelize Atmel technology offerings with users nationwide.